KARA MCKENNA
Creative Writer • Baking Fanatic
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Research Coordinator & Recruiter
Team: Research Operations
What I do:
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Guide 27 UX Researchers through the process of participant recruitment, vendor management, and survey development
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Design and write monthly company-wide Research & Insights internal newsletter to 3K employees using Staffbase
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Track 10+ projects in JIRA/Airtable, ensure compensation is delivered via Ethnio, and collect NDAs in Qualtrics
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Mobilize research logistics across 5 teams and act as main point of contact for participant during recruiting cycle
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Author mass email and survey sends to 10K+ customers weekly via Megaphone for research session recruiting
Tools I use (all day, every day):
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Qualtrics - Survey creation
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BlueMail/Megaphone - Email blast
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Ethnio - UX research management: scheduling, screening, recruiting, & paying
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Jira - Project tracker
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Staffbase - Internal newsletter creation